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Notes on winning AI search
Guides, research and playbooks on how AI assistants choose which brands to recommend.
Playbooks6 min read
Reddit and YouTube in AI answers: how to earn a place honestly
Why AI assistants cite Reddit and YouTube, how to participate in a genuinely helpful way, and how to track which threads and videos get cited.
Read article →Guides6 min read
A practical guide to generative engine optimization
A working GEO checklist: what carries over from SEO, what is different, and the steps to take so AI assistants find, understand and cite your pages.
Read article →Research6 min read
How to measure your visibility in AI answers
Define visibility score, share of voice, average position and sentiment, sample prompts properly, and learn why one-off checks mislead.
Read article →Guides7 min read
AI crawlers explained: GPTBot, ClaudeBot, PerplexityBot and more
What each AI crawler does, the difference between training, search and user-fetch bots, how to set robots.txt, and how to log their visits.
Read article →Playbooks7 min read
How to structure content so AI assistants cite it
Answer-first writing, comparison tables, FAQs, clear entities, fresh data and original research: a playbook for pages AI assistants can quote.
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